Industry
David Gold Appointed As New President Of Hisense USA
Gold will oversee all aspects of sales, marketing and operations across all product categories as well as set the long-term strategy for the region...
Hisense
Products
Will 8K TV Follow 4K’s Quick Adoption Pattern?
"In 2023, 50 percent of TVs could be 8K, given the rise in sales of larger screens..." Alfred Chan, VP of marketing at V-Silicon
Products
Hisense Readies H8F & H9F ULED Android TVs
Google Assistant built-in, compatible with Alexa
Home Automation
New Smart Appliances & Home Theater For The 2019 Connected Home
A walk through the modern day smart home
CES
TWICE & Residential Systems Announce Picks Awards Winners For CES 2019
See which companies took home this year's awards!
Products
A/V In ’18: 5 Foundational Changes & 11 Newsmakers
Examining what shook up the A/V category this year
Home Automation
Smart Home Stroll: In The Living Room & On The Deck
The top A/V and tech devices for entertaining
Products
Hisense R7 Roku TV Ready For Retail
Hisense’s ongoing partnership with Roku is about to bear further fruit.
Products
Hisense Looks To Bring Artificial Intelligence To TVs
Advanced object recognition can bring voice-driven real-time search
Financial
Sharp Ends Challenge To Hisense’s Right To Market Sharp-Brand TVs
Sharp Electronics has dropped legal action to regain control of its TV brand from Chinese manufacturer Hisense.
Products
Toshiba Sells TV Biz To Hisense For $113 Million
Toshiba is selling its TV production, brand, R&D and operations to Hisense Electric Co., Ltd, a publicly listed subsidiary of Hisense Group.
news
Hisense, Harman Celebrate 4K Laser TV Launch
Bringing Hisense, Harman, Screen Innovations and TI together in one package
news
Hisense Adds U.S. Soccer To Its Endorsement Belt
Hisense has furthered its sports marketing strategy in general, and its soccer association in particular, by becoming the official TV and appliance manufacturer of...
news
Hisense Gaining Retail Traction With H9D Plus 4K TV
The U.S. retail market is making way for Hisense’s first wave of premium 4K TVs. Leading the charge for the Chinese manufacturer is its...
news
Hisense Shipping Next-Gen Roku TV
Hisense, which was among the first manufacturers to fully integrate Roku technology into TVs, has begun shipping the follow-up to its debut 1080p H4...
news
Hisense Takes A Shine To CEDIA With 100-Inch Laser TV
Hisense is making its CEDIA debut with its $9,999-UPP Laser TV, promoted as a disruptively priced “market-creation” product said to combine the ease of...
Keeping Current
Sharp Steps Ups Its Assault On Hisense
Sharp is turning up the legal heat in its attempt to regain control of its brand and TV business from Hisense, which licensed both...
news
New Sharp 4K UHD TV Line Arrives
The latest batch of Sharp Aquos TVs is hitting retail sales floors. The line, introduced by Hisense at CES, includes the mid-range 4K UHD...
news
Viken Helps Hisense Make Its Mark
Mark Viken may be the marketing VP for Hisense USA, a relatively new TV badge to these shores, but he’s no newcomer to the...
news
Sharp To Hisense: Gimme Back My Brand
Two years into a five-year licensing deal, Sharp is looking to reclaim its premium TV badge from Hisense and has filed suit in two...
news
Hisense’s 1st ULED TVs Hit Retail Shelves
Hisense has begun shipping its first ULED TV models, starting with the premium-tier H9D and H9D Plus 4K ULEDs, first introduced at CES 2017....
news
Hisense To Settle NASCAR Dispute With Video Game Tournament at Charlotte Motor Speedway
Hisense is furthering its sports sponsorship efforts with a gaming showdown by two NASCAR drivers at the Hisense 4K TV 300 at the Charlotte...
news
Hisense An Official Sponsor Of The 2018 FIFA World Cup
Hisense has become an official sponsor of the 2018 FIFA World Cup in Russia, making it the first-ever Chinese CE brand to support the...
news
Ultra Short Throw Projectors Are Ready For Their Close-up
Projection TV has long been a part of the TV and video display world. Indeed, many of the first consumer TV sets were a...
news
Roku TV OS Coming To Element Brand And HDR TVs
The Roku TV OS is coming to high dynamic range (HDR) TVs in 2017 as well as to TVs from Element Electronics, Roku announced...
news
CES 2017: For Hisense, It’s All About Volume And Value
Hisense continues its attempt to overwhelm the North American market by sheer volume, hoping to fill the needs of every sales channel in North...
news
2016 Newsmakers of the Year: American Ambition
It’s been an ambitious year for Hisense North America. After CEO Jerry Liu earned his television chops following a five-year licensing of the Sharp...
news
Hisense Building Brand Presence At Best Buy And Lowe’s
Hisense will step up its U.S. brand presence next year with expanded roles at America’s two largest chains for CE and appliances. The manufacturer,...
news
Hisense Unveils Its Largest TV Screen Sizes Ever
Goal For A Bigger Presence In The U.S. Market Reflected In 70-To 100-Inch Offerings Hisense is going big with its new TV line. The...
news
Hisense Takes On Samsung, Vizio In Shopping Mall Screen Test
Are tier-one TVs worth the higher price tag when it comes to picture quality? Hisense, and 100 consumers, say no. The Chinese manufacturer put...
news
NASCAR’s Hisense 4K TV 300 Starts Its Engines Saturday
Hisense returns tomorrow as title sponsor of the 2016 NASCAR Xfinity Series Hisense 4K TV 300 at the Charlotte Motor Speedway, where driver Denny...
news
Sharp Rolls Out Its First 4K TVs For 2016
The first five Sharp-brand 4K Ultra HD TVs marketed by Hisense USA rolled out with Open HDR support in 43- to 65-inch sizes at...
news
Hisense Rolls Out ‘Disruptive’ 4K TVs With HDR
Hisense rolled out a major portion of its 2016 TV lineup, including a pair of H8-series HDR-enabled 4K Ultra HD TVs that it calls...
Industry
Doug Kern Named Brand Marketing Director For Hisense, Sharp TV
Hisense USA tapped former Panasonic and Sharp executive Doug Kern to the newly created position of brand marketing director for the Hisense and Sharp...
Financial
Foxconn Agrees To 66% Stake In Sharp
Foxconn will purchase a 66 percent stake in ailing Sharp for about $3.5 billion under a new agreement between the Foxconn and Sharp boards....
news
Hisense: Foxconn Deal Doesn’t Affect Our Use Of Sharp Brand
Hisense’s five-year licensing agreement to use the Sharp brand on TVs in North and South America doesn’t change with Foxconn’s plans to buy a...