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Yepzon Plans Wearable Tracker

LAS VEGAS — Finland-based Yepzon Oy teamed up with Nevada-based U.S. importer/marketer Global Expansion Solutions to bring Yepzon’s $129-suggested wearable GPS-location device to the U.S. in the first half of 2015.

It’s designed for tracking kids via a smartphone app, but it can also be used to keep tabs on the elderly.

The joint venture will target leading CE retailers, cellular stores and perhaps even some specialty stores such as outdoors stores and children’s stores, said joint-venture CEO Juha “John” Kiesi.

He said the device would be affordable to use because there would be no fixed monthly fees. Battery life ranges from a week to months.

Service pricing will depend on poll frequency, said Kiesi. Typical users will use $5-10 per month worth of data, less than the typical $20 monthly fee accompanying similar devices, he said. Prices are preliminary, he said.

Yepzon Oy started operations in 2013.

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