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Jasco Expands GE Sales Into Canada

9/26/2007 02:20:00 PM Eastern

Oklahoma City — Jasco Products Company announced a new partnership with General Electric to expand the sales territory of its GE consumer electronic accessories license to include Canada. It will take effect Oct. 1.

“This new agreement allows Jasco to strengthen and grow the GE brand in Canada,” said Jason Trice, Jasco sales senior VP. “It is important for Jasco to support U.S.-based retailer expansion into Canada, as well as reinforce existing relationships and develop new partnerships with Canadian CE retailers.”

As a GE licensee, Jasco develops, markets and distributes more than 2,000 GE consumer electronic accessories, computer accessories, home electric products and security/surveillance products in North and South America, said Jasco. For more information on Jasco and its GE products, visit www.jascoproducts.com.