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LG N.A. Names Park President/CEO

Englewood Cliffs, N.J. – LG Electronics has named Wayne Park as
president and CEO of LG Electronics North America and James N. Shad as
president of its U.S. sales subsidiary, LG
Electronics USA.

Park succeeds Michael Ahn, who is retiring as CEO of LG
Electronics North America after six years at the helm. Ahn, who helped
established LG as a top-tier premium brand with 20 percent annual revenue
growth, will serve as a senior advisor to LG Electronics. Park’s appointment is
effective Feb. 1.

Shad succeeds Teddy Hwang, who has been appointed global sales
and marketing executive VP for the LG Electronics Air Conditioning Company,
which is being expanded to include LG’s new solar renewable energy and LED
lighting business areas. Shad, who will become the first   American president of LG Electronics USA,
assumes his new role on Jan. 15.

Park returns to North America
after serving as executive VP and head of the Korean market for LG Electronics.
Previously, Park was responsible for the company’s global business strategy,
evaluated the marketability of emerging markets and reviewed new business items
as corporate strategy executive VP.

He joined LG Electronics in 1982 and has worked in a variety of
positions in North America, including
president of LG Electronics Canada, VP for LG’s U.S. Zenith subsidiary, and VP for
LG Electronics USA. He also led LG’s worldwide digital TV marketing, with a
major emphasis on related activities in the United States.

Shad has been LG Electronics’ executive VP and chief go-to-market
officer since June 2008, responsible for developing best-in-class customer and
shopper practices around the world. He has three decades in consumer product
management at Procter and Gamble and Novartis Consumer Health.

Over the past 18 months, Shad created LG’s first dedicated
go-to-market enterprise. His mission was to transform the capabilities of LG
subsidiaries and business units to elevate LG’s customer and shopper
interaction model and improve the company’s trade promotion activities. In his
prior role as chief customer officer for Novartis Consumer Health, Shad
redesigned the company’s customer structure and practices, leading to
unprecedented growth. At Procter and Gamble, he developed customer and market
strategy innovations leading to record sales, profits and industry recognition.

And at LG Electronics Canada, effective Jan. 1, the current COO
Eric Agius will become president, succeeding William Cho, who has been
appointed head of LG’s Australian subsidiary.

Agius, the new head of LG Electronics Canada, has been COO for LG
Electronics Canada since April. He joined LG after a 14-year career with Nike,
most recently as president and general manager of Nike Canada.

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