Minneapolis – Best Buy is raising the holiday promotional stakes by offering its
lowest advertised price ever for a laptop computer.
Starting tomorrow, the
retailer will sell a no-frills Acer laptop in stores and online for $249. The
model features an Intel Celeron 900 processor, 2GB of memory and a 160GB hard
The promotion is designed
to draw attention to what Best Buy described as its “extensive seasonal
computing offering,” which includes more than 30 laptops, six netbooks, 17
desktops and four all-in-ones by nine leading brands.
“For many of us,
computers are the center of our digital worlds, and Best Buy is committed to
remaining a valued partner in this space,” said Jason Bonfig, the chain’s
computer VP. “We promise a broad assortment of quality products at a variety of
price points, all the major brands, and smart Best Buy Blue Shirts and Geek
Squad Agents to help customers feel confident about the choices they’re
As part of the holiday
push, the retailer will include six months of free anti-virus protection with
any computer purchased now through the end of December, and will also include
one year of Best Buy-owned Napster with any Dell computer purchase.
For consumers wishing to upgrade their current PCs to Windows 7,
the chain has reduced its $129 operating-system-install service charge to
$39.99, and continues to offer through mid-January an exclusive Hewlett-Packard
bundle that includes a desktop, monitor, laptop, netbook, wireless router and
Geek Squad setup for $1,199.