What do you get when you mix sauté with 4K?
LG and Best Buy teamed up over the weekend to host an event series at the Food Network & Cooking Channel New York City Wine & Food Festival.
LG live-streamed in 4K Ultra HD the chefs as they prepared signature dishes, and displayed the video on LG OLED TVs. Best Buy, meanwhile, provided attendees with a Best Buy Mystery Gift Card, valued from $25 to $500, with one lucky winner at each of the five dinners winning a $500 grand prize gift card.
All proceeds from the festival benefit the Food Bank for New York City and No Kid Hungry hunger-relief organizations.