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LG Launches Pro Builder Division

LG Electronics launches new division to bring America’s most reliable appliances to homes of all sizes and scales

LG Electronics has announced the launch of LG Pro Builder, a U.S. division comprised of sales and service teams with extensive builder-specific experience. The new division brings the company’s portfolio of home appliances to building and design professionals nationwide.

With LG Pro Builder, LG has invested in an extensive team of sales team members with more than 1,400 combined years of builder appliance experience to best serve the U.S. homebuilder market.

“This new division makes service and product quality equal priorities for every builder, making appliance selection, on-time delivery and installation a seamless part of building a dream home for homeowners,” said Chris Jung, CEO of LG Electronics North America. “LG Pro Builder also offers access across the broad LG portfolio of builder-centric products beyond appliances including advanced HVAC systems, heat pump water heaters, energy storage systems, EV chargers, consumer electronics and more.”  

LG Pro Builder enhances projects of any size with technology that enables homebuilders to incorporate the right appliances for every buyer. The company offers three distinct brand portfolios – LG, LG STUDIO, and Signature Kitchen Suite – delivering  reliability, design and technology at every price point.

“At LG Pro Builder, we share the responsibility of every project by providing supplies, hands-on advice and dedicated service that ensures the appliances are the easiest part of a new home,” said industry veteran Guy Minnix, head of the LG Pro Builder division of LG Electronics USA. “Simply put, we’re all about partnership that’s as reliable as our products. We are committed to helping achieve an efficient and on-time close of a build that’s full of best-in-class products.”  

See also: LG Ads Study Finds Viewers Want To Buy Products Via TV

 

  

 

 

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