By Lisa Johnston
New products on display at the American International Toy Fair, held in N
Englewood Cliffs, N.J. — LG Electronics has no plans to open stand-alone showrooms or in-store shops in the U.S.
Despite a reported rollout of additional company stores overseas, and Samsung’s plans to open branded shops within Best Buy locations, LG has no plans to open or operate its own retail outlets, LG Electronics USA communications and public affairs VP John Taylor confirmed to TWICE in an email.
The affirmation follows a report in today’s Wall Street Journal citing LG’s effort to open as many as 600 stores this year in Africa, India and the Middle East to help boost its smartphone market share and increase its global CE presence. The manufacturer already maintains some 3,000 showrooms overseas.
In addition, Korean CE/majap rival Samsung last week revealed plans to leverage the traffic in Best Buy stores by rolling out dedicated boutiques chain-wide for its cellphones, tablets, laptops, cameras and accessories, garnering praise from analysts and investors.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.