Walmart Mounts 3rd Round Of CE Price Cuts
By Alan Wolf -- TWICE, 11/23/2009
Bentonville, Ark. — Walmart has launched a third round of weekly pre-Black Friday CE promotions, effective last Saturday.
The latest offers include a 26-inch 720p Vizio LCD TV for $248, down from $347, and a $40 gift card with purchases of the select “Hero” gaming packages, including Band, DJ and Guiter Hero 5.
The promotions are good from Nov. 21-27 while supplies last, and are only valid in stores.
Previous pre-Black Friday deals included a $100 gift card with the purchase of select BlackBerry devices and a two-year contract, and discounts on Sharp 1080p 120Hz LCDs in 42-, 46- and 52-inch sizes.
Separately, Walmart has confirmed several day-after-Thanksgiving CE doorbusters that appeared in a leaked Black Friday circular. The promotions include a Sanyo 50-inch plasma 720p HDTV for $598, a Magnavox Blu-ray player for $78 and a TomTom PND for $59.
Many CE retailers have started their holiday promotions early this year, including Sears, which is running doorbuster deals each Saturday through Christmas; Best Buy, which this month unveiled a 15.4-inch Acer laptop for $250, its lowest advertised price for a notebook computer; and hhgregg, which is presently offering a 42-inch Panasonic 720p plasma TV for $550.
Retailers' focus on season-long promotions suggests “there will less emphasis on Black Friday and Cyber Monday than in years past,” observed Ted Vaughan, a partner with accounting and consulting firm BDO Seidman.
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