Sears.Com Lets Consumers Trade In For Credit

By Colleen Bohen -- TWICE, 10/24/2008

San Francisco — Sears is offering VenJuvo’s Trade4Credit program to Sears.com shoppers that allows consumers to earn Sears store credit in exchange for trading in pre-owned electronics that have been determined to still hold value.

The program, which offers free recycling and shipping, will accept a variety of electronics including iPhones, digital cameras and camcorders, MP3 players, GPS systems and gaming systems.

“At Sears we’re always looking for ways to help our customers maximize their spending dollars,” said Jonathan Magasanik, VP/general merchandise manager of home electronics for Sears Holdings. “The Trade4Credit program does just that by providing our customers with an easy way to transform their used electronics into store credit they can use to buy the Sears products they’ve really been wanting.”

To use the service, consumers simply have to log onto www.sears.trade4credit.com, select their item and enter the specifics about their device so the system can calculate an estimated trade-in value. Once the value is established, the user can print out the prepaid mailing label and send the device to VenJuvo. Once the device is received, VenJuvo will validate the value and within three days of that point the user will be able to collect a Sears gift card for that value.