Industry
NPD, IRI Rebrand As Circana
Leading advisor on the complexity of consumer behavior advises almost 7,000 brands and retailers worldwide
The NPD Group
Industry
The Consumer Technology Business In 2022: A Return To Normalcy?
As the impact of the pandemic and supply chain problems fade, and even considering lingering economic uncertainty, a sense of normalcy seems to have...
Industry
Surge Of TVs Being Sold On Promotion
Holiday season trends are expected to look more like pre-pandemic times, with higher rates of promotion to entice consumer spending.
Product Spotlight
NPD: Smart Speaker Ownership Up 40% Since 2020
Steady growth in U.S. market results in continued evolution in consumer tech ecosystems
Industry
Paul Gagnon Appointed The NPD Group Vice President, Industry Advisor Consumer Technology Practice
20-year industry veteran brings analyst and leadership expertise to group
Industry
NPD Group To Be Acquired By Hellman & Friedman
Transaction is expected to close by the end of 2021
Accessories
NPD: Nearly Two-Thirds Of Smartphone Owners Interested In Item Trackers
From January to March item tracker dollar sales were up 70% compared to the same period in 2020
Blogs
Executive Insight: The Computer Is Personal Again
As consumers reinvest in PCs we are seeing the industry do the same, with impressive results
Digital Cameras
NPD: Sony Takes No. 2 Position In U.S. Full-Frame Interchangeable Lens Camera Market, Trailing Canon
Sony Electronics is now No. 2 in U.S. market share dollars of full-frame interchangeable lens cameras, trailing Canon. Sony displaced Nikon which sits at...
Blogs
In Praise Of Vizio
The following is reposted with permission from The NPD Group Blog. News last week that LeEco, a China-based TV, smartphone and media conglomerate, is...
news
NPD: Smartphone Buyers Get Older, Less Affluent
Port Washington, N.Y. – Smartphone buyers are becoming older and less affluent, forcing carriers to shift strategies to offer pricing and service plans that...
news
NPD: Smart Watches To Take Activity Tracker Share
Port Washington, N.Y. – Activity-tracker penetration in the U.S. will peak by the end of 2016 as smart watch penetration grows, The NPD Group...
news
Apple Sells Estimated 1M Smart Watches: Research
Palo Alto, Calif. — Nearly 1 million people pre-ordered the Apple Watch on the first day it became available, according to research firm Slice...
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