augmented reality
Accessories
Race & Jump: Odyssey Toys’ Mobile Arcade Gets Creative With AR
Stick-on car reacts to gameplay
Keeping Current
Why Retail Will Survive AR, VR & Drones
Technology can be a boon to brick-and-mortar too.
Products
Apple Readying VR Headset: Report
Apple may be working on a headset that combines virtual reality and augmented reality.
Products
Sony Demos Augmented Reality Air Hockey
Sony's A(I)R Hockey is on display at Sony Square NYC.
Products
Do AR & VR Have Real Shots In Retail?
Tom Campbell, corporate director for Video & Audio Center, discusses the retail prospects (and hurdles) for virtual reality and augmented reality.
Blogs
The Future Is Now: Transforming The Retail Experience
Six cutting-edge technologies that will change the way we shop.
Retail
This Is What Shopping Could Be Like Real Soon
Four retail tech trends stood out at this week's NRF "Big Show" in New York.
Retail
These Are The Top 10 E-Commerce Trends Of 2018
While most pundits are crafting end-of-the-year recaps of 2017, e-commerce consultant Absolunet is already looking ahead.
Keeping Current
Apple Augmented Reality Headset In The Works
Apple is reportedly developing an AR headset with an onboard display and a new chip and operating system to serve as its next iconic...
Products
VR 20/20 2017: Virtual Reality A Game-Changer
Lisa Martinez Gilpin, global head of news and publishing at Google Play, broke down the attributes of both virtual reality and augmented reality at...
news
VR, AR Headset Market Poised For Growth
IDC is forecasting significant growth for the virtual reality and augmented reality headset market. The firm expects the market to reach 13.7 million units...
Blogs
How AR/VR Can Create A ‘Wow’ Experience At Retail
Many CE retailers sell virtual reality (VR) glasses by brands such as Oculus, Samsung (Gear) and even Microsoft (HoloLens). But VR technology can help...
Products
Facebook Takes Deeper Dive Into Augmented Reality
Facebook CEO Mark Zuckerberg sees the phone as the bridge product to the widespread adoption of augmented reality (AR), and the company is basing...
Appliances
Lowe’s Taking In-Store AR/VR To The Next Level
No. 1 appliance retailer Lowe’s is taking its futuristic HoloRoom home-improvement simulation space to the next dimension. As a refresher, the HoloRoom — which...
Blogs
The Future Of VR and (Non-Gaming) Entertainment
You have probably noticed the lottery-winner level of investment money being showered on VR technology. Aside from the simple fact that these devices are “cool,”...
Blogs
Pokémon Go Showcases Augmented-Reality Explosion In Retail
The tremendous popularity of Pokémon Go (20 million daily users in the U.S. alone) is driving gamers out in droves to capture creatures in...
Blogs
360-Degree Video Making Coming Soon
Another good sign that theater in the round may be rapidly coming into reality dropped in my inbox this morning. Canadian and Hollywood 3D...
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