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STORIS’ Latest Release Accelerates Customer Loyalty

New feature empowers appliance and furnishing retailers to operate sophisticated membership programs

(image credit: STORIS)

STORIS has introduced a new feature in the provider’s 10.8 release launched in February 2024. The new feature empowers appliance and home furnishings retailers to operate sophisticated membership programs, including features such as tiered levels, reward point accruals, reoccurring subscription payments, and auto-applied incentives.

“Our home furnishings and appliance retail partners are taking the next step in loyalty by leveraging paid membership programs and reoccurring brand subscriptions,” said Fiona Richardson, Product Manager for STORIS. “Loyalty programs with a paid point of entry are proven to increase average order values.” As highlighted in STORIS’ 2024 Trend Guide, a PYMNTS study finds, “77% of consumers with retail subscriptions buy more products from the brands they have relationships with.”

Retention strategies are critical for retailers as it costs up to five times more to acquire a new customer than to continue growing the lifetime value of a current one. (Forbes) In 2024, retailers are evaluating customer loyalty programs to differentiate their businesses in competitive markets.

With STORIS Membership Rewards, retailers can offer incentives desired by customers shopping for furniture and appliances. This includes exclusive pricing and promotional offerings and also extends to unique financing programs, protection plans, and plan terms. Additionally, exclusive in-home delivery services or waived delivery fees can be offered as incentives.

To speak with the STORIS team about Membership Rewards for your retail business, call 888-478-6747, or schedule an HPMKT appointment to see Membership Rewards in action.

About STORIS
Founded in 1989, STORIS is the leading Retail Software Solutions and Services provider to the home furnishings industry. Over 500 clients utilize STORIS’ Unified Commerce Solution, which includes the STORIS ERP, STORIS NextGen Mobile POS, inventory management, eCommerce solution

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