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Nationwide Marketing Group Gathers In Orlando For 59th Edition Of PrimeTime

Independent retailers look to seize opportunities while fighting for foot traffic, improving employee recruiting and retention

(image credit: Gaylord Palms Resort and Convention Center)

Members of Nationwide Marketing Group are once again presented with the opportunity to network, learn and adapt and evolve their businesses to succeed in today’s environment as they gather at the Gaylord Palms Resort and Convention Center in Orlando for the 59th edition of PrimeTime, August 13-16.

“It’s clear that we’re entering a new retail season,” said Nationwide President and Chief Member Advocate Tom Hickman. “Door swings are slowing. Big Box predatory pricing is resurfacing. But in those challenges, I see opportunity. Opportunity for our members to pivot, to adapt and to be early adopters of programs and behaviors that will determine how their futures unfold.”

In Orlando, Nationwide members will get a first-hand look at many of the programs and offerings that are designed to help them take advantage of those opportunities.

Kicking off strong with a Keynote on Sunday morning, Wells Fargo economist Charlie Dougherty will take members on a deep dive into the macroeconomic factors that are affecting independent retail and the durable goods industries, followed by experts from Nationwide’s merchandising, marketing and digital teams who will highlight the programs and tools members have at their disposal to help them win in this ultra-competitive environment.

As always, PrimeTime in Orlando will also include a robust Nationwide Learning Academy (NLA), and the schedule includes more than 60 sessions available only at PrimeTime. Members will be able to explore topics across 14 different tracks, including the in-store experience, website management, data and analytics, leadership, human resources, product training, business and financial services, digital marketing, social media and more.

PrimeTime attendees will also see CashBack and Show Special offers that resemble those not seen since before the pandemic. In particular, PrimeTime Palooza — the much anticipated 90-minute buying frenzy — will feature some of the strongest limited-time, limited-quantity deals in years. This show represents a massive opportunity for independent retailers to secure major savings while stocking up their warehouses for the critical back half of the year.

“Orlando is shaping up to be one of our most engaging and exciting shows to-date,” said Melissa Stenson, Nationwide’s vice president of member experience. “Beyond the enticing deals our vendor partners are bringing to the table, PrimeTime is going to provide many meaningful ways for dealers to connect, learn and experience what makes this show a can’t-miss opportunity.”

Other highlights from PrimeTime in Orlando include:

  • The PrimeTime Backyard showcase, featuring food, beverages, education and exhibiting vendor partners in the outdoor, consumer electronics and furniture categories.
  • The first-ever PrimeTime CashBack offer from Samsung.
    The independent retail channel’s largest single showcase of luxury appliance brands, including our newest luxury appliance vendor partner, Signature Kitchen Suite.
  • The first look at national launches and exclusive products from Ashley Furniture, Serta Simmons Bedding and Tempur-Sealy.
  • Sound United’s return to PrimeTime, which includes their FULL complement of audio brands.
  • Attendee-only savings on Nationwide digital solutions from Retailer Web Services.
  • Volume rebate offers from Progressive Leasing and Montage, available only to PrimeTime attendees.
  • A discussion on allies vs. mentors during the WIN: Women in Nationwide networking luncheon.
  • Over $100,000 in prizes and giveaways throughout the two-day expo.

To learn more, visit www.nationwideprimetime.com.

See also: Alternative Payment Methods Are Here To Stay

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