New York – Samsung is inviting disgruntled DSLR camera owners to Times Square Wednesday to trade up their working, undamaged DSLRs for a new Samsung NX30 mirrorless compact system camera.
The Samsung Ditch The DSLR Event, which is scheduled for 12 p.m. to 6 p.m., June 4, offers the first participants who trade in their existing qualifying digital camera (as defined below) a Samsung NX30 camera (model EV-NX30ZZBGBUS) with an approximate retail value of $999 each, while supplies last.
In advance of the event Samsung posted the following “trade-in criteria” for exchanging an old DSLR with an NX30:
“All Items submitted for trade-in under this Promotion are subject to acceptance by the Promoter in its sole discretion.
“Items that the Promoter accepts for trade-in under this Promotion will be paid for with the Trade Up Reward. Participants will not be entitled to any other form of payment or exchange for items submitted for trade-in under this Promotion.
“You represent and warrant that you have the legal right to sell all items you submit for trade-in under this Promotion, that the items are not counterfeit or stolen, and that your submission of them complies fully with the Promotion requirements. Promoter may utilize a national stolen goods database to determine if submitted items were ever reported stolen.
“Qualifying Digital Camera: For your existing digital camera to qualify for the Trade Up Reward, it must be a digital camera which is fully operational, including the main battery. and power supply and functioning lens, must not be permanently marked or defaced and must be complete and undamaged (reasonable wear & tear excepted) (the "Trade-In Criteria"). For the avoidance of doubt, each of the following is considered beyond reasonable wear and tear; cracked/split or open chassis structure, cracked or non-working display, does not power on, missing/failed AC adaptor or battery charger, missing battery (if applicable), lens cracked, or mechanism seized or failed. Only cameras that fully comply with the Trade-In Criteria shall be deemed a "Qualifying Digital Camera" for the purposes of this Promotion and such determination shall be at the sole discretion of the Promoter.
“Participants may only submit one Qualifying Digital Camera for a maximum of one Trade Up Reward.”