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Major Appliances Briefs

Lowe’s, Samsung
Top J.D. Power Ratings


Samsung took the top spot in laundry
and Lowe’s was No. 1 in retail customer
satisfaction, according to J.D. Power
and Associates’ 2011 Laundry and
Kitchen Appliance and Appliance Retailer
rankings. Samsung led in washers
and dryers while Sub-Zero iced refrigerators,
Miele cleaned up in dishwashers,
and LG tied Wolf in cooking. Among
majap retailers, Lowe’s led for the second
year, followed by hhgregg,

, The Home Depot and Best Buy.
The study is based on ratings by recent
purchasers on such criteria as performance,
reliability, service and price.

NPD Adds Majap
Tracking Service



NPD Group has launched a new consumer
tracking service for the appliance
industry. The latest tracker surveys
consumers from NPD’s online
panel of nearly 2 million participants to
offer comprehensive market research
on consumer behavior and attitudes,
and an accurate, detailed view of the
major and small home appliance markets,
the research firm said. The service
features improved survey and sampling
methodology with increased transaction
counts; total market size estimates
aligned with NPD’s point-of-sale data;
encompasses such new categories as
home health care and dehumidifiers;
and offers new services and measures
including draw/close rates and enhanced
purchase motivators. For more
information, visit


LG’s Weinstock
Joins Electrolux


LG Electronics’
marketing VP John Weinstock has left
that post after four years to assume a
comparable role at Electrolux, effective
Aug. 22. In his new marketing VP
position, Weinstock oversees brand
management, consumer insight-led
innovation and integrated trade and
consumer marketing campaigns for
Electrolux Major Appliances, North
America. He reports operationally to
North America president/CEO Jack
Truong and functionally to Mary Kay
Kopf, the parent company’s global
chief marketing officer.

Sears Intros Largest
Kenmore Fridge


Holdings is rolling out the Elite Signature
Trio, its largest capacity Kenmore
refrigerator at 31 cubic feet. Sears
and its OEM partner achieved the spacious
interior via space-saving features
like a slim in-door icemaker, recessed
LED lighting on the top and sides, and
a compact water filter set back within
the ceiling, which provides 100-percent
access to the top shelf. Other features of
the French-door fridge include a full-width
pantry drawer for storing large platters;
two flexible shelves that slide back to accommodate
taller items like wine bottles
or pitchers; a linear compressor and dual
evaporators for smooth, quiet operation
and Energy Star-qualified efficiency; an
external ice and water dispenser; seven
electronic temperature sensors; multi-air
flow technology; and an innovative air
tight crisper with moisture lock that retains
moisture in vegetables longer.

The fridge will be available at Sears
stores for $3,199 in white or black, and
in stainless steel for $3,359.