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Creative Technology And xMEMS Labs Partner To Elevate Hi-Fi TWS Earbuds

Creative Technology has announced a partnership with xMEMS Labs to further elevate their products. The partnership will see Creative Technology incorporating xMEMS’ micro-electro-mechanical system (MEMS) solid-state speaker technology into their True Wireless Stereo (TWS) products.

As opposed to traditional audio devices that use conventional drivers to produce sound, which can result in distortion or loss of audio fidelity, xMEMS’ hardware will allow Creative’s TWS earbuds to deliver sound that reproduces each nuance of music and audio content with full accuracy.

The solid-state, all-silicon MEMS-based drivers also boast exceptional phase consistency (7x better than conventional drivers), offering superior spatial audio experiences with improved detail and separation. Furthermore, with the integration of xMEMS’s compact hardware, users can expect lighter, sleeker, and more ergonomic Creative TWS earbuds that provide better wearability for users on the move.

We are excited to partner with Creative to revolutionize the true wireless audio experience,” said Joseph Jiang, CEO and Co-Founder at xMEMS Labs. “By integrating our advanced solid-state MEMS speakers into Creative’s TWS products, we are confident that users will enjoy an unprecedented level of audio quality and efficiency. Together, we aim to redefine the way people listen to music, communicate, and immerse themselves in audio content.

As an audio company committed to delivering superior sound experiences, Creative is excited to partner with xMEMS Labs to integrate their innovative MEMS technology into our TWS products,” said Song Siow Hui, CEO of Creative. “By doing so, we are confident that our TWS products will stand out in the market, delivering exceptional sound quality, comfort, and style to our users.

The first series of Creative TWS products powered by xMEMS technology are expected to hit the market later this year, promising a game-changing experience for audio enthusiasts and casual users alike.


See also: Dirac Collaborates With ASUS To Provide Immersive Sound Experiences