TWICE On The Scene: Nationwide Marketing Group’s Primetime
New Orleans was the location for this spring’s Nationwide Marketing Group’s Primetime buy show. Nationwide execs said the show attracted a record 3,400+ attendees representing more than 10,000 storefronts in North America. As seen in this slideshow, the show floor was hopping in the Big Easy.
New Orleans was the location for this spring’s Nationwide Marketing Group’s Primetime buy show. Nationwide execs said the show attracted a record 3,400+ attendees representing more than 10,000 storefronts in North America. As seen here, the show floor was hopping in the Big Easy. The Nationwide Marketing Group’s senior executive team, from left to right: Patrick Maloney, Frank Sandtner, Jeff Knock, Tom Hickman, Dave Bilas and Jeannine Ghaleb
Serta was giving away a new Audi to one lucky NMG retail member who checked in at their booth.
Smart home was a recurring theme on the show floor and Nest displayed a retail floor merchandising kiosk that displays Nest’s own products and other companies’ devices that “Work With Nest.”
Equator Appliances’ Atul Vir and Dan Goshorn. Vir called Primetime “one of the best shows we go to.”
Long lines to check in with Nationwide Finance were driven by the chance to win $50,000.
Wells Fargo Commercial Distribution Finance’s corporate development VP (and CFO — “Chief Fishing Officer”) Jim Morphey was attending his last buy fair before retirement so his colleagues surprised him on the show floor with a fitting farewell cake.
LG promoted its sponsorship of the ongoing March Madness NCAA college basketball tournament with a free throw shooting contest with prizes including and OLED TV and an LG HA Styler.
Nationwide’s Tom Hickman and attendees get a close-up look at LG’s Signature OLED Wallpaper TV.
Nationwide unveiled the 4K version of it’s MemberNet TV program to provide 4K content to member retailers’ TV walls and digital signage installations.
Nationwide execs spoke of the ever-widening product assortment is retailers are expanding into. Troy Bilt was on hand to show it lawnmower tractor line.
Retailers got a crash course in NMG’s “Prepare For Share” campaign on the show floor.
With mattresses and bedding continuing as a growth category for majap and CE retailers, Primetime hosted a number of bedding company’s including Sleep Retreat.
Samsung supports NMG’s emphasis on smart home products, showing an assortment of smart major appliances including its Family Hub 2.0 connected refrigerator.
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