A one-month online sweepstakes launched in March by Polk Audio was so successful that it will be continued every month for a year, the company announced.
The extended online sweepstakes will give away a different product every month to people who enter through the company's Facebook fan page, Polk online forum or Polk's Twitter feed. Individuals can enter once every day.
The first sweepstakes, launched in March, gave away Polk's F/X Wireless Surround speaker. The April sweepstakes will give away the company's SurroundBar 6000.
The March sweepstakes delivered "a real spike in Facebook and Club Polk activity from the moment we first announced the program," said marketing VP Al Ballard. "The feedback was so overwhelmingly positive that it only makes sense for us to make this a recurring effort."
To enter the contest, Facebook members must "like" the Polk Audio fan page at
before clicking on a link that takes them to a dedicated page on the Polk Audio site. Links are also available in the Club Polk online forum (
) and via the company's Twitter feed.