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Panasonic Expands `Avatar’ 3D Promotion

Secaucus, N.J. –


said Monday it is making the Blu-ray 3D Disc version “Avatar” available as a
bonus for the purchase of a Panasonic Blu-ray 3D Disc player or 3D Home Theater

The 3D disc remains exclusively available through Panasonic’s
promotions and is not available for general sale on retail shelves.

Panasonic also makes the coveted Blu-ray 3D title available as
part of its Essential Kit (3D Avatar Blu-ray Disc plus two pair of 3D eyewear)
and on-going bundles with purchase of select Panasonic Full HD 3D Plasma TVs.

Consumers who purchase a Panasonic Full HD 3D Blu-ray Disc Player
(DMP-BDT310, DMP-BDT210, DMP-BDT215, DMP-BDT110, DMP-BDT115) or a Panasonic Blu-ray
3D Home Theater System (SC-BTT770, SC-BTT370, SC-BTT270, SC-BTT268, SC-BTT273)
between March 1, 2011 and Feb. 29, 2012 will be able to receive the Blu-ray 3D
title via mail-in coupon.

Complete details on the offer are available on the Panasonic website


a leader in Full HD 3D technology, Panasonic is proud to offer this exclusive
bonus designed to give consumers the opportunity to bring the immersive world
of 3D and Avatar 3D into their homes,” said Richard Simone, Panasonic
Entertainment group VP. “We are confident that a Panasonic Blu-ray 3D Disc
player or system is the best possible way to fully appreciate the added
dimension of this stunning movie while in the comfort of one’s home.”