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CEA Unveils Entertainment Matters At CES

Arlington, Va.

The 2011
International CES will host 
Entertainment Matters at CES, a new program designed for Hollywood’s
film, television and digital communities.

Entertainment Matters at the 2011
CES, sponsored by




, will
feature exhibits, events and conference programs designed specifically for
entertainment professionals interested in the convergence of content and

“The entertainment community is a
vital part of the International CES as consumers enjoy entertainment across a
variety of devices, within the home and on the go,” said Karen Chupka, and
conferences senior VP for the International CES. “Entertainment Matters at CES
is designed to customize the CES experience for the entertainment community so
they can find the right exhibitors, attend targeted conference sessions and
network with the crucial business partners. This robust program is a
must-attend for the Hollywood community.”

Core aspects of the Entertainment
Matters program include:

  • All
    Things D at CES
    , hosted by Walt Mossberg and Kara Swisher of
    the Wall Street
    , will feature high-level interviews with technology
    luminaries onsite at the 2011 International CES. This special CES version of
    the popular All Things D conference is scheduled for 3:30 p.m. to 5:30 p.m. on
    Friday, Jan. 7, 2011, at The Venetian. A reception will follow from 6:00 p.m.
    to 8:00 p.m.  
  • Conference
    are a key part of Entertainment Matters at CES.
    Conference tracks include Media
    Money Makers
    , sponsored by Nielsen, which brings together
    industry experts to explore business models for monetizing content across the
    most promising platforms, with speakers including Joanne Burns, Fox Television;
    Melissa D’Arabian, Food Network; Blake Irving, Yahoo!; Michael Kassan,
    MediaLink LLC; Shelley Palmer, Advanced Media Ventures Group LLC; Vivian
    Schiller, NPR; Michael Smith, Cooking Channel and Vivi Zigler, NBC Universal.
  • Other tracks include Digital Hollywood,
    with influential names in entertainment discussing collaborations, unexpected
    opportunities and lucrative revenue streams.

  • The CES
    Cable Conference
    , which will take attendees inside the
    unstoppable world of connected entertainment and the exciting technologies that
    are fueling it.

Entertainment Matters’

Red Carpet


designed to customize the CES experience for Hollywood VIPs. It features show
floor tours of the top entertainment trends and technologies, targeted
conference sessions, special events and networking opportunities to bring this
influential audience together with the top people and companies they need to
see to make their CES experience productive and rewarding.

More, Entertainment Matters will
feature an innovative

Assistants Program

to provide the next generation of Hollywood
leaders an opportunity to experience the 2011 CES in a customized and
beneficial way. This program will feature tours, special events and networking
opportunities developed specifically for Hollywood assistants.

For more information on
Entertainment Matters at CES, visit

.  For more
information on the 2011 International CES, visit