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BrandSource Creates Sales, Recruitment Role

Anaheim, Calif. – BrandSource has hired majap industry
veteran Tom Bennett to head up a new sales and membership recruitment and
retention function.

In his newly created role as sales VP, Bennett will oversee
all sales functions for the CE, majap and home-furnishings buying group, and will
collaborate with district and regional managers on recruitment, retention and
member relations.

He will also supervise product rollouts from the group’s
Expert Warehouse II fulfillment program, which offers members an extensive and expanding
assortment of products and brands with greater logistics, warehousing, shipping
and billing efficiencies, Brand Source said.

Bennett has been in the majap industry for more than 17
years, beginning at Maytag and most recently serving as distributor sales
director for Electrolux, and has called on such national retail accounts as
Best Buy, Circuit City, The Home Depot and Sears.

 “Tom is a well-known
and well-respected individual in this industry and he brings a wealth of
knowledge and a fresh, insightful perspective to the table,” said BrandSource CEO
Bob Lawrence. “We’re eager to roll up our sleeves and work with him as we move
into our next phase of growth.”

 Bennett said he is
committed to helping BrandSource continue its expansion strategy.

 “I have a wonderful
canvas to work with here,” said Bennett. 
“I’m particularly excited about utilizing the BrandSource website and
mobile app to help our members establish new touch points with customers and
drive store traffic.”

Founded in 1969, BrandSource is a member-owned merchandising
group with some 4,500 independent dealers in the U.S. and Canada and nearly
3,000 BrandSource-branded storefronts domestically.  For more information, call (800) 920-6984.