twice connect

Sirius Launches 24/7 Channel For Gays

4/16/2003 08:56:00 AM Eastern

New York, N.Y. - Sirius launched the first 24-hour radio station specifically aimed at the gay/lesbian community on its satellite radio service yesterday.

The station, OutQ, will deliver news, talk, and entertainment aimed at the 15 million member gay community.

Larry Rebich, vice president of programming and market development for Sirius said it hopes the service will attract 'tens of thousands' of additional users. OutQ is in line with Sirius' basic programming strategy, he said. 'Sirius looks to serve the most diverse audience possible including those that have been under-served by traditional music and entertainment programming.' He cited Sirius' new artist program as an example.

Harvey Fierstein, now performing on Broadway in Hairspray, said at a news conference, he hoped the channel would become a 'town square' for the gay/lesbian community. 'We need a town square. There is none. The opportunity for this to become that is immense.'

Sirius said that the gay community would self promote the channel.

Ultra HD OLED TVs In IFA Spotlight

At IFA, all Ultra HD makers are quickly expanding

Jack Wayman, the Father Of International CES

Tributes continue to pour in for Jack Wayman, who

Nationwide PrimeTime 2014

Scenes from Nationwide PrimeTime buy fair held in

ProSource Meeting Filled With Optimism

San Antonio — Optimism reigned at ProSource’s

Ingram Draws 500 To Spring Vendor Expo

Scottsdale, Ariz. — Ingram Micro Consumer