Fremont, Calif. — Envision Peripherals (EPI) reported that its Envision LCD monitor line experienced significant year-over-year sales growth at U.S. retail outlets in the third quarter of 2007, despite an overall downturn in LCD sales, according to data from market research firm Current Analysis West.
The research firm’s data is the result of a poll of leading retailers including Best Buy Circuit City, CompUSA, Office Depot, OfficeMax, RadioShack and Staples.
EPI said Current Analysis West data showed its third-quarter retail sales surged 91 percent in unit volume and 65 percent in revenue at leading retail outlets polled by market research firm Current Analysis West. Overall, Current Analysis West found that U.S. LCD display retail sales saw a year-to-year third-quarter drop of 8 percent in unit sales and 11 percent in revenue.
Envision said the research firm’s data for the third quarter showed that it was one of only three brands that grew LCD monitor unit market share from 2006 to 2007 and that it was also the only standalone monitor brand to boost both unit shares and revenue share at retail.
Current Analysis West found via its market monitor share research that the Envision brand achieved 7 percent unit sales share and 6 percent revenue share of the U.S. retail market. According to a release, the only other manufacturers to experience year-to-year unit market share growth were Hewlett-Packard and Acer.
The firm’s report noted that Envision’s increased product placement at Best Buy was a leading contributor to the improved performance it experienced, with the chain’s stores carrying up to four Envision monitors models in September 2007.
