By Lisa Johnston
New products on display at the American International Toy Fair, held in N
MOUNTAIN VIEW, CALIF. —After recently announcing an agreement with Target Stores, Handspring said it will begin selling its handheld Visor through 500 Wal-Mart outlets beginning later this month. Handspring will also sell through Wal-Mart's online retail site, Walmart.com, and will offer accessories and Springboard modules, as well. Handspring's distribution includes Best Buy, CompUSA, Staples, Target, Wal-Mart (and Walmart.com), Amazon.com, and several regional chain stores.
LAS VEGAS —Lexar and Service Merchandise announced at Comdex an exclusive partnership that has flash-memory maker Lexar offering its Printroom digital photo online service to the retailer's customers. Also at Comdex, Lexar showed its first portable USB SmartMedia reader. In the Lexar-Service Merchandise deal, the retailer's patrons who purchase Lexar USB CompactFlash media will receive free online membership to Printroom and a copy of Lexar's Shoot & Share image editing software. Printroom members are given a free 200MB online photo album and photo-finishing discounts. The partnership will include an integrated digital photography program that has customized promotions and content. The SmartMedia reader, shipping in January with a $39.99 suggested retail price, allows the media to be read by any USB-equipped computer. It is also bundled with the Shoot & Share software.
LAS VEGAS Memorex is readying itself for an expected huge increase in demand for flash memory cards and has developed a new protective enclosure for the cards. Memorex officials at Comdex said the company's factories are ready to double production of the CompactFlash and SmartMedia cards. Most of the growth is due to increasing sales of digital cameras. The just-released protective covering, suggested retail price $4.99, can hold either a CompactFlash or SmartMedia card and is stackable for easy storage.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.