New York — The Anti-Defamation League’s National Consumer Technology Industry divisio
Nintendo America reported sales of its popular Game Boy Advance handheld game player has sold more than 6 million units in its first full year in the market.
Nintendo said the performance is outpacing sales of all other video-game systems on the market, including Sony's Playstation2, which is said to be the top-selling home-based game console.
To underscore the accomplishment, Nintendo said it would sell a special limited edition Platinum Game Boy Advance, which it demonstrated at the recent E3 show in Los Angeles.
In recent financial statements the company's Japanese parent said it expects to ship 19 million combined hardware players (Game Boy Color and Game Boy Advance) worldwide this year.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.