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TBWA Australia Increases Efficiency of Collaborative Workflow, Protects Media Content and Reduces Operational Costs With Quantum StorNext Storage Solution

SYDNEY — Aug. 17, 2016 — Quantum Corp. (NYSE: QTM) today announced that TBWA Australia, one of the country’s top advertising and creative agencies, is using a Quantum storage solution powered by StorNext(R) to streamline content sharing, keep content protected and available and reduce administrative overhead by hundreds of hours a year.

[Suggested tweet: Creative agency uses @QuantumCorp @StorNext, including #cloudstorage, to improve media #workflow & protection]

“With growing demand for digital media production outpacing our existing storage systems, we needed a solution that could ensure data protection while saving staff time,” said Jaymz Hingert, regional IT manager at TBWA Australia. “Of the solutions we evaluated, only StorNext was capable of addressing our data protection and productivity requirements; every other solution would have demanded a great deal of manual intervention. And we discovered Quantum had a StorNext solution designed for smaller offices.”

Pushing the Limits of Direct-Attached and RAID Storage 
Prior to deploying the Quantum platform, video editors at TBWA Australia worked on servers with direct-attached disk storage, a model that ultimately compromised both workflow efficiency and the security of valuable content. To bring content from existing assets into current work, team members had to find the disk, mount it, locate the right files and then find enough space to restore the appropriate content back onto the local disk where they were building the new project. In addition to bogging down editing processes, this model complicated collaboration because editors could only share files by moving RAID arrays between servers or using flash drives, whether transferring the files across the office or between offices in different cities.

TBWA Australia’s rapidly increasing workload — and corresponding increase in the volume of high-resolution files requiring storage — put further pressure on storage. Teams worked on RAID arrays until they were full and then stored them on-site with rarely enough time for a real backup. Preservation of this growing store of client content was a significant concern because moving data off-site for disaster recovery (DR) protection simply wasn’t possible.

Automating Content Protection and Streamlining Collaborative Workflow 
By supporting a fully automated end-to-end workflow, the Quantum solution has made it easy for TBWA Australia to improve collaboration among editors, protect content and leverage direct access to archived data to speed reuse of existing assets. Supplied and integrated by Quantum partner CompNow, the StorNext-powered system provides a dedicated SAN fabric, 48TB of high-performance disk, a Quantum Xcellis(TM) Workflow Director to manage data across different tiers, a StorNext AEL500 LTO archive and Quantum Q-Cloud(R) off-site cloud storage.

Within the agency’s new workflow, StorNext Storage Manager(TM) automatically creates a tape copy of any file saved on Xcellis shared storage. Stored in the StorNext AEL archive, this tape copy serves as a backup while work is in progress. When a project is complete, StorNext then removes the content from shared storage, while the tape copy remains accessible from that storage as an active archive, minimizing the disk space required on the shared storage. The IT team also has established a policy so that whenever StorNext makes a copy to the tape archive, it creates and sends a copy to Q-Cloud. As a result, TBWA Australia can use the tape for normal recovery and archive access while maintaining DR protection.

“Q-Cloud provides automated, indefinite DR protection,” added Hingert. “If the building burns down tomorrow, we’ve got a copy of everything — current projects and old material — safely on Q-Cloud.”

Collaboration across TBWA Australia is also much easier and more efficient because editors are able to see everything, no matter where it’s stored, through the same file system. LAN connections facilitate transmission of files between offices for faster, simpler sharing of content across the agency.

“StorNext has helped our creative team to realize an immense gain in productivity,” said Hingert, “and we all sleep much better knowing that all our data is safe, both on tape and in the cloud.”

Photo Caption: TBWA Australia Agency

Additional Resources
* Read the TBWA Australia case study:
* Learn more about StorNext:
* Check out Quantum’s cloud archive offering:

About Quantum
Quantum is a leading expert in scale-out storage, archive and data protection. The company’s StorNext 5 platform powers modern high-performance workflows, enabling seamless, real-time collaboration and keeping content readily accessible for future use and re-monetization. More than 100,000 customers have trusted Quantum to address their most demanding content workflow needs, including top studios, major broadcasters and cutting-edge content creators. With Quantum, customers have the end-to-end storage platform they need to manage assets from ingest through finishing and into delivery and long-term preservation. See how at 


Quantum, the Quantum logo, StorNext, StorNext Storage Manager, Q-Cloud and Xcellis are either registered trademarks or trademarks of Quantum Corporation and its affiliates in the United States and/or other countries. All other trademarks are the property of their respective owners.

“Safe Harbor” Statement: This press release contains “forward-looking” statements. All statements other than statements of historical fact are statements that could be deemed forward-looking statements. Specifically, but without limitation, statements relating to: 1) benefits and value to customers from using Quantum’s StorNext storage solutions and 2) customer demand for and Quantum’s future revenue from such solutions, are forward-looking statements within the meaning of the Safe Harbor. All forward-looking statements in this press release are based on information available to Quantum on the date hereof. These statements involve known and unknown risks, uncertainties and other factors that may cause Quantum’s actual results to differ materially from those implied by the forward-looking statements. More detailed information about these risk factors are set forth in Quantum’s periodic filings with the Securities and Exchange Commission, including, but not limited to, those risks and uncertainties listed in the section entitled “Risk Factors,” in Quantum’s Quarterly Report on Form 10-Q filed with the Securities and Exchange Commission on August 5, 2016 and in Quantum’s Annual Report on Form 10-K filed with the Securities and Exchange Commission on June 3, 2016, as amended. Quantum expressly disclaims any obligation to update or alter its forward-looking statements, whether as a result of new information, future events or otherwise, except as required by applicable law.

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