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PowerHouse Adds Velodyne

Pittsburgh — The PowerHouse Alliance, a national consortium of 13 regional distributors serving the CE and IT specialty dealers and custom installers, has added Velodyne Acoustics to its line card.

Velodyne’s line of high-performance, low-distortion sub-woofers is now available to all 13 PowerHouse members.

The new addition, announced earlier this month at CEDIA Expo 2014, follows the addition of Yamaha to the group’s brand roster in August.

PowerHouse labeled CEDIA a huge success for the group, which held sales meetings, reviewed fourth-quarter initiatives and goals, and discussed new products and services at the Denver show.

“It was great having over 50 representatives from all 13 alliance members at this year’s convention,” said executive director Dennis Holzer. “We were excited to share all of the milestones we’ve reached collectively within the past year and display just how much we have grown. Having the opportunity to make new connections within the industry and spread the PowerHouse message is just one reason we come back to CEDIA every year.”

Added Chris Kovacek, a buyer for member distributor CTD Marketing: “This CEDIA was an impressive array of veteran dealers and fresh faces. The booth had great traffic, we’ve seen an increase in qualified leads, and we received great feedback about the strides the organization is making. We’re really looking forward to Dallas next year.”

Looking ahead, PowerHouse members continue to fill their calendars with dealer showcases, store openings and training events, including this week’s trainings by EDI in Seattle and Portland, Ore.; Mountain West in Salt Lake City; and ECD in Austin, and followed by a Volutone event in San Diego on Tuesday. The full PowerHouse member training and events schedule is available here.

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