Sprint Battles T-Mobile Over iPhone

iPhone Forever plan allows upgrade anytime during 22-month lease
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Sprint is preparing for the expected September launch of a new iPhone and taking T-Mobile head-on by letting consumers lease a new base-level iPhone and trade up to a new base-level model at any time without increasing their lease payment.

The carrier’s new iPhone Forever plan starts today (Aug. 17). Under it, new subscribers to Sprint and current Sprint upgrade-eligible subscribers can lease a 16GB iPhone 6 for $22/month for a 21-month period. The payment varies for other memory configurations. Customers must trade in their current device.

For a limited time, new or existing upgrade-eligible subscribers can bring in any smartphone and lease a 16GB iPhone 6 at $15/month instead of $22/month until they upgrade to another iPhone. For customers who get iPhone 6 and upgrade before Dec. 31, the discounted $15 lease price will stay in effect until their next upgrade.

iPhone Forever is available with an eligible Sprint rate plan. Qualified customers can get the 16GB iPhone 6 at Sprint-brand stores, Sprint.com, 1-800-Sprint-1, Best Buy and Target.

For its part, T-Mobile earlier in the summer launched an 18-month lease for a 16GB iPhone 6 at $15/month through Sept. 8. The promotion was later extended to let consumers upgrade at no charge to the next-generation iPhone by year’s end.

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