Polaroid showed off its latest instant digital camera at the Photokina 2016 show in Cologne, Germany, and it’s a device that combines instant gratification with the overwhelming desire to share, share, share.
The Polaroid Snap Touch, an upgrade to the Snap, adds a 3.5-inch touchscreen, ups the megapixels to 13 with a CMOS sensor, and adds the ability to record 1080p FullHD video. Unlike the Snap, which instantly prints photo as soon as they’re shot, images and video can be stored on a MicroSD card.
It first debuted at CES 2016 in January as the Snap+, but the company has since changed the name to the Snap Touch.
The camera, which uses ZINK Zero Ink printing technology to print 2- by 3-inch prints in less than a minute, also has built-in Bluetooth for use with Polaroid’s mobile app to share and edit images. It is being sold by Polaroid licensee C+A Global and is slated to ship in October at a $179 suggested retail.
