URC Launches Revamped Website


Harrison, N.Y. -- Remote control supplier URC has launched its new revamped consumer website.

Foremost among the

new site's

features is The URC Experience, an interactive application that shows URC Total Control products being used in all areas of a house.

The site also features sections for the various channels URC serves, including residential installers and retail consumers as well as corporate, education, hospitality, transportation, subscription broadcast and OEM enterprises.

URC has expanded the support section, with FAQs and downloads, and added a refreshed dealer-locator section for those seeking local URC custom installers, retail locations and commercial integrators.

URC's dealer-only

Control Room website

remains unchanged, but, URC said, dealers can use the new public website as a compelling sales and demonstration tool.

"This upgrade to our public website, like our CEDIA Expo 2010 introduction of Total Control, is a huge step forward for URC in communicating to the world that we're a comprehensive residential and commercial control solutions provider," said Jon Sienkiewicz, URC marketing director. "Previously, our public site was heavy on products and specs. With our new site, you can get more information than ever before about our products, but the primary focus is on the Total Control experience. Consumers and commercial clients can now get a much better idea of what URC Total Control solutions can do for them, and dealers can leverage the site to help clients and prospects better understand the benefits and power of URC Total Control."

URC's new site was produced by The Buzz Farm, which also created URC's previous public website, The URC Control Room and The URC Tool Box.


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