Samsung, Best Buy Partner With Manning On Youth Charity


Ridgefield Park, N.J. - Samsung, through its Four Seasons of Hope philanthropic program, is partnering with New York Giants quarterback Eli Manning and Best Buy's @15 teen empowerment platform on a special promotion benefiting three youth-serving organizations.

Effective this week through Oct. 24, a portion of all Samsung home-theater purchases made at Best Buy's stores or Web site will be donated to the nonprofit Boys and Girls Club of America, Junior Achievement or World Youth Alliance.

Teens can help determine how the funds will be directed by voting at Best Buy's @15 Web site,

"At Samsung, we are focused on creating meaningful initiatives with partners like Eli and Best Buy, who share our value of doing well for the communities where we live and work," said David Steel, strategic marketing senior VP at Samsung Electronics America. "This latest program lets our customers get involved as well - allowing shoppers to do well for others with their purchases."

The partners, along with Microsoft and DirecTV, are also giving away $1 million in technology aid to schools across the United States via a Four Seasons of Hope essay contest. Students, parents and teachers can vie for hardware, software, TV programming, gift cards and cash grants by submitting a 100-word essay online at before Nov. 1.

Manning also appears in a service message about technology and education that is running this month in Best Buy stores, on its Web site and on the DirecTV network nationwide.


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