Ramsey, N.J. - M. Rothman & Co. has been appointed by Sony Electronics as its distributor for mobile electronics for northern New Jersey, Westchester and Rockland counties, upstate New York and New England.
"We are delighted to add the Sony Mobile brand to our portfolio of fine mobile products," said Larry Appelblatt, M. Rothman's mobile electronics division VP. "Sony is one of the most recognized brand names in the world. We look forward to merchandising it to our growing dealer network."
As part of the introduction of the line, which began earlier this month when shipments were sent to the distributor, Appelblatt said that retailers that sign up to carry the line will have the SZV100V1 component of Sony's satellite radio unit be discounted, those dealers buying five speakers or woofers will get the sixth for free, and the distributor will provide materials to retailers to promote the Sony Mobile line.