Lenbrook Adds Fourth Regional Manager - Twice

Lenbrook Adds Fourth Regional Manager

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Sharon, Mass. -

Lenbrook America

hired its fourth regional sales manager, each responsible for sales of the NAD, PSB and Tivoli brands.

Dan Coons has been appointed to the position of southern regional sales manager. He will be based in Orlando and will direct the company's sales efforts in Florida, the Southeast and the Southwest.

He joins western regional sales manager Bart Greenberg, central region sales manager Dave Cusick and eastern regional sales manager Jim Price.

On June 1, Lenbrook dropped all but two independent rep firms as part of a controversial plan to begin selling its NAD and PSB home audio brands direct to retailers for the first time after having sold exclusively through independent reps since the company's founding 20 years ago. Lenbrook also went direct in selling the Tivoli Audio brand, whose marketing functions continue to remain in the hands of manufacturer Tivoli Audio.

The plan was put in place by Dean Miller, the audio-industry veteran appointed by parent company The Lenbrook Group earlier this year.

The company's original plan was to start with three regional manager and add a fourth later, a spokesman said, but the company decided to hire the fourth person sooner rather than later because of Coons' credentials.

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