Atlanta – h.h.gregg will open its 12th Atlanta store on Thursday.
The latest showroom, located in the city’s upscale Buckhead section, will also feature a Fine Lines luxury majap section. The shop will be the sixth site for the company’s luxury white-goods unit, which carries such premium brands as Thermador, Viking, KitchenAid, Jenn-air and GE Monogram.
The new store will also carry furniture and fitness equipment, two newly added categories that are being tested by the chain.
The showroom will formally open following a ribbon-cutting ceremony at 9:45 a.m. As is customary with the retailer’s grand openings, all area stores will hold a 10-day sale to mark the new addition.
“The opening of another new store in Atlanta demonstrates h.h.gregg’s ongoing commitment to residents of Atlanta and the surrounding area,” said marketing senior VP Jeff Pearson.
The new showroom brings the chain’s store count to 224 locations in 19 states.