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Harman Taps Third Automaker For Aha

New York – Acura has become the third automaker to adopt Harman’s Aha infotainment technology, which lets
users stream web-based content into their factory infotainment systems.

Aha enables streaming of Internet
radio stations and other web-based content, including on-demand music, live
news, podcasts, audio books, Facebook and Twitter newsfeeds, personalized
points of interest information, and the like.

Subaru and Honda previously announced plans to offer Aha in 2013-model-year vehicles, and Ferrari is “doing some development work” with Harman on Aha, a spokesperson said. Aha is also available in aftermarket Pioneer and Kenwood head units.

 In the Acura vehicle line, Aha will be
integrated into the infotainment system of the 2013-model-year Acura RLX, which
will use a Bluetooth-connected smartphone to connect to the web. When users
leave the car, they can continue to enjoy their content from an Aha smartphone
app. The Aha service is currently live in the US, Canada, and Western Europe.

Harman is also working with one
other automaker to launch model-year 2013 vehicles with Aha.

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