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Dish To Carry Extensive Interactive Olympics Coverage

Englewood, Colo. – Dish Network said Friday it has reached an
agreement with NBC Universal to provide interactive coverage of the 2010
Vancouver Olympic Games to the satellite-TV system’s subscribers.


coverage of the Olympic events will be carried over NBC Universal networks free
through its Interactive TV (iTV) mosaic, a six-screen showcase available to all
Dish Network iTV-enabled set-top boxes.

The mosaic will provide more than 835 hours of event coverage from
Feb. 12-28.

Featured channels include CNBC, MSNBC, USA Network and three
Olympic highlight channels. Dish subscribers will be able to watch all six
screens simultaneously or select one channel to watch in full-screen, the
company said.

An NBC Olympics Showcase will also be presented on DishHome (Dish
Network Ch. 100).

In addition, subscribers will be able to use their remote
controls to access athlete profiles, read late-breaking news, view video
highlights of the day’s events, track each country’s medal counts, see the Team
USA report, and learn more about Vancouver and the event venues.

Dish is now showcasing advanced technology and content across its
video-on-demand platform, featuring more than 40 free clips produced by NBC.
Dish On Demand is available by pressing the DVR button on the Dish Network remote
control and selecting the TV Entertainment section from the list.

At the start of the games, the In-Games package will feature
daily highlights in addition to access to the best events each day. Content
includes overall daily highlights by sport (approximately 15 per day, with up
to three in HD) and “Rewind,” with up to five daily long-form replays
of the best sessions/games per day, according to Dish Network.