Bassworx App Matches Car Subs To Enclosures

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has developed a free iPhone/iPod Touch app that lets salespeople and installers match Bassworx-manufactured enclosures with different brands and models of subwoofers.

The Bassworx Matrix app, available on iTunes, does not need to access the Internet to make a match. The app, based on the company's

Matrix Web tool

, incorporates the company's database of subwoofers on the market.

The company's intent is to "make it easier [and] more convenient for the salesperson to have access to the tool by putting the information right in the palm of their hand," said GM Neil Willard. "In some instances, it could be somewhat cumbersome to walk a customer over to a terminal to use the Internet in store."

The app will find the right Bassworx enclosure for a given subwoofer driver and the right subwoofer for a given Bassworx enclosure.

With the tool, the company said, "We've proven that you don't need a custom enclosure to get maximum bass."

Bassworx also markets car audio speakers, subwoofers and amplifiers.


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