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Azione Adds 75th Dealer

Chester Springs, Pa. — Azione Unlimited has added Sound Ideas of Armonk, N.Y., as its 75th member, the buying group announced this morning.

“After 17 years in the business, there is a need to redirect our path to deal with today’s business challenges,” said Tom Alleva, president of Sound Ideas.

“We need to partner with vendors that offer superior quality, high value and exclusive products, products which will give our clientele an outstanding experience while providing a benefit to our bottom line. Being a part of Azione Unlimited will enable us to collaborate with an industry-leading network of vendors and dealers who understand the needs and wants of today’s discerning clients, sharing best practices and new ideas,” Alleva said.

”It is very exciting to be in this fast-paced growth mode,” commented Richard Glikes, Azione Unlimited president. “Our value proposition is resonating with the dealers. They clearly want a more focused vendor lineup, intimate conferences that build relationships and enhance their industry acumen, and a team atmosphere where both dealers and vendors are true members working together to be more profitable!”

Sound Ideas was established in 1996 and specializes in the custom design and installation of home-theater systems, multi-room audio/video and structured cabling systems.