At a dynamic press event, a leading Premium Audio Company showcased its brand’s latest products and strategies, offering a glimpse into the innovations set to define 2025 and beyond. The event highlighted developments across both consumer and integrator-focused product lines, with presentations from top executives, live demonstrations, and hands-on experiences.
Expanding Horizons: Heritage and Partnerships
The brands’ executives, including Derek Everson, VP of Commercial Strategy, reflected on a busy first half of the year highlighted by major product launches and strategic partnerships across the Onkyo, Klipsch, and Integra brands. Among the highlights:
- The KLIPSCH Heritage launch, featuring the AK6 La Scala and AK7 Klipschorn loudspeakers, revisits the company’s classic designs with modern refinements.
- Strategic media collaborations, including a partnership with Universal Pictures and Amblin Entertainment’s Jurassic World Rebirth, position the brands as the official audio partner for the blockbuster film release.
- Unveiled the all-new Onkyo—the rebirth of a legendary brand—with refreshed branding, a new website, expanded product categories including speakers, and the launch of the PAC Osaka Technology Center.
- Automotive integrations, such as the Infiniti QX60 and special editions of RAM vehicles, as well as lifestyle collaborations like the Frank Lloyd Wright edition Airstream, further cement the brands’ presence in diverse markets.
Following Gentex’s April acquisition, the PAC brands reaffirmed their commitment to innovation, supported by strong OEM expertise and manufacturing capabilities. Gentex’s Michigan operations and dynamic culture are set to accelerate the next wave of premium audio products.
Onkyo Rebranding and the Icon Series
The event showcased the latest Onkyo Icon Series, a reimagined product line blending heritage design cues with modern aesthetics. Attendees experienced the preamp and power amp firsthand, with live demonstrations highlighting high-performance Class AB amplification, streaming capabilities, and housed in a striking modern chassis that uses glass meters and aluminum panels offering both visual appeal and sonic excellence. Two additional SKUs, an integrated amp and CD player, complement the series, emphasizing flexibility and premium sound quality.
Integra: Engineered for Professionals
Integra, the integrator-focused brand, revealed an all-new product strategy emphasizing reliability, efficiency, and installer satisfaction. The new distributed amplifier line features:
- Configurations ranging from four to eight channels with 125 or 500 watts per channel —offering 70V or 8-Ohm configurations.
- Installer-friendly design elements, such as white rear panels for easy identification in racks
- Preloaded EQ curves for Klipsch speakers, facilitating seamless integration
- Built-in software tools and an intuitive online GUI to simplify installation and setup.
- POE-controlled keypads that function either standalone or within networked commercial environments
The focus on installer-centric design reflects the brand’s commitment to ensuring end consumers receive consistent, high-quality performance.
Klipsch Courtyard: Premium Outdoor Audio Made Simple
Addressing growing demand for outdoor audio solutions, Klipsch introduced the Courtyard 4.1 Landscape System, a four-speaker, one-subwoofer setup designed for easy deployment in residential or commercial outdoor spaces. Features include:
- Low-impedance design compatible with standard AVRs, eliminating the need for expensive 70-volt amplifiers
- Discrete 4-inch woofers and 1-inch aluminum tweeters for rich, immersive sound
- Expandable configuration with additional satellites or subwoofers
- Thoughtful installation aids, including ground stakes, integrated wiring channels, and a sleek, aesthetically pleasing design
Executives emphasized that despite its simplicity and accessibility, the system maintains the full performance standards expected of Klipsch, delivering true audiophile-quality sound outdoors.
Looking Ahead: Celebrating 80 Years of Excellence
As both Klipsch and Onkyo approach their 80th anniversaries in 2026, the event underscored a commitment to legacy, innovation, and partnerships across the consumer electronics industry. With a strong product pipeline, integrator-focused solutions, and strategic marketing initiatives, these brands are poised to maintain their leadership in premium audio.
For more information, go to klipsch.com , onkyo.com and www.integrahometheater.com.
See also: CEDIA Announces 2025 Smart Home Awards Americas Winners
