
The Broadcast Standards Association (ATSC) has named Luiz Fausto as Vice President of Standards Development, succeeding longtime ATSC Vice President Jerry Whitaker, who is retiring at the end of August.
Fausto previously worked at Brazil’s Globo TV Network, holding several engineering positions since 2006, most recently serving as Technology Regulatory Specialist. At ATSC, he will oversee standards development processes, guide industry adoption and foster relationships with global stakeholders to help ensure that ATSC remains at the forefront of next-generation broadcast technology. Fausto has more than 25 years of experience in media technology, including over a decade focused on digital standards development and international technical collaboration.
In his new role at ATSC, Fausto will lead the association’s technical and strategic efforts in evolving and deploying ATSC standards internationally. He will develop and oversee processes for harmonizing standards among countries adopting ATSC and participate in ATSC’s overall strategic development with a focus on the technical roadmap.
“My strategic vision for ATSC standards development is to build on its strength as a comprehensive, flexible toolbox. I believe ATSC standards should evolve within a unified framework that empowers broadcasters worldwide making it easy to mix, match and extend standardized technologies,” said Fausto. “By fostering strong international relationships, staying ahead of broadcast technology trends and ensuring that the standards remain responsive and relevant, I aim to help ATSC further increase the adoption our standards in the Americas and worldwide.”
Fausto holds a Master’s Degree in Applied Computing and Master’s of Business Administration Degree in Information Technology, as well as extensive education in networks, video-over-internet protocol and electrical engineering. He recently concluded his tenure as Technical Module Chairman of the Sistema Brasileiro de Televisão Digital (SBTVD) Forum by delivering the TV 3.0 (DTV+) Project technology selection recommendation, supporting test reports and draft technical standards to the Brazilian Ministry of Communications.