WAC Group has named industry veteran Greg Barrett as its new director of commercial lighting systems. Barrett will play a key role in shaping product strategy, education, and marketing, helping to drive innovation and bridge the gap between complex technologies and design-driven applications.
“Inspired, exhilarated, and humbled would be an understatement to describe my first few weeks with WAC Group!” said Barrett. “I am excited to realize the vision of what WAC Group is bringing to the world and honored to become a part of it. We received an outstanding response from lighting professionals worldwide at our launch of WAC Architectural at Light and Building in Frankfurt, Germany. To all my friends in the design, controls, and integration world, I’m thrilled to continue collaborating with you to create solutions for your projects and companies.”
With over 20 years of experience in lighting and control systems, Barrett is grounded in both design and technology. This announcement is released as the organization recently launched WAC Architectural, its new commercial specification-grade lighting brand.
Barrett has worked for leading lighting and controls companies, including Savant, USAI Lighting, and Ketra. He holds an MFA in Architectural Lighting Design from Parsons School of Design and a BFA in Theatrical Lighting Design from Wright State University. Forever a student of light, Barrett has shared his knowledge with audiences around the world, speaking at LightFair, IALD Enlighten Americas, CEDIA, Lightapalooza, KBIS, High Point XDesign, and TecHome Builder Summits.
Earlier in his career, he worked as a freelance lighting designer and theatrical electrician with clients such as Disney, BET, and The Public Theatre; experience that continues to inform his holistic approach to lighting’s impact on perception, emotion, and human health. Barrett also serves on the Board of Directors of the IALD Education Trust, supporting its mission to advance lighting education globally.
For more information, visit wacgroup.com
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