Atlantic, a manufacturer of CE accessories, storage and furniture, added two new directors to its team as part of its sales-growth efforts.
Alfredo Chavez has joined as e-commerce director, where he will oversee all product sales to North American e-tailers. He was most recently with Akal Publishing,
Mark Kim has joined as retail sales director and will be tasked with expanding the company’s sales at new and existing locations. He hails most recently from Vitasoy USA.
Said Leo Dardahsti, Atlantic president/CEO: “Mark’s and Alfredo’s wealth of experience and industry knowledge have already made them key additions to Atlantic. We view their appointments as a sign of our commitment to being a leading company in our product categories. Our new product introductions and increasing demand from our customers led us to look for critical additions to our team to fit our commitment to innovation and exceptional service. We are very fortunate to find two sales executives of this caliber to fill these important roles, starting at the same time.”