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Nikon Launches NikonLive Site

6/24/2010 02:35:28 PM Eastern

Melville, N.Y. -
Nikon launched Thursday "NikonLive" to
complement the Nikon at Jones Beach Theater with Live Nation summer concert
season.

The NikonLive website will provide music fans
with informative photography related content, including tips about shooting
concerts and images by professional photographers while integrating music,
photography and social media enabling fans and artists to share personal
concert experiences.

Fans will be able
to view images taken by performing artists in the site's "Sound Check" area,
and view professionally photographed images in the "Rock and Roll Picture Show"
area.

Nikon's
professional photographers will present exclusive, behind-the-scenes access to
their favorite music acts, and offer advice and tips on how to shoot great
images and video with digital cameras.

Fans will be
invited to participate in "Cool Shot" contests for the chance to win a Rock
Star Flyaway trip to the concert of their choice at the Nikon at Jones Beach
Theater or a Live Nation club show in New York. 

Information on the
Rock Star Flyaway contest is available at NikonLive.com. 

"Nikon is excited
to again team up with the world's largest live entertainment company, Live
Nation to connect with music fans," stated Bo Kajiwara, Nikon marketing
director. "We think music is a compelling platform for Nikon to engage music
and photography lovers who capture and share their music moments through
photographic images."

Also available
will be updates from fans, bloggers, photographers and participating artists
via Twitter hashtag #NikonLive and the Nikon Facebook Fan Page at
www.facebook.com/nikon.