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Best Buy Joins Free-Shipping Fray

11/17/2010 10:21:29 AM Eastern
Minneapolis - Best Buy is the latest retailer to offer free shipping for online purchases this holiday season.

The No. 1 CE chain said the offer, available now through Dec. 21, will apply to hundreds of thousands of  products, including all CDs, Blu-ray Disc and DVD movies, as well as gaming software and accessories.

The offer excludes laptops, netbooks, iPads, iPods, game hardware, Dynex TVs, appliances and other items that require scheduled delivery.

The announcement follows Walmart's launch last week of free shipping on all CE products (except iPods and iPads) and thousands of video games.

"I think they got the jump on us by a little bit," Best Buy CEO Brian Dunn told Reuters during an Intel investor event.

Other big-box chains offering free shipping this season include Target, which is providing the service on all purchases of $50 or more from Nov. 21 to Dec. 11, and Sears, which will provide free shipping on most orders totaling more than $99 and 150 pounds or less.

Amazon.com continues to offer free two-day shipping on select items, and provides unlimited two-day "free" shipping to subscribers of its $79-a-year Amazon Prime program.

"We know consumers are looking for value and convenience this holiday season, and we're continuing to provide them with exciting ways to improve their shopping experience," said John Thompson, senior VP and general manager of BestBuy.com.

Best Buy also recently launched an enhanced "Store Pickup Plus" program that features benefits such as same-day pick-up in-store, allowing customers to designate a friend or family member to pick up their items in-store, or ship out-of-stock items to their local Best Buy at no additional cost.
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