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PARA To Sponsor CES Seminars

12/23/2002 02:00:00 AM Eastern

For the first time ever, PARA will offer management seminars at CES, said PARA member services director Jeannette Howe. Eight three-hour sessions at the 2003 show are designed to help dealers identify strategic issues and create concrete action plans, she said.

Registration is at www.cesweb.org. Click on the "Conferences" tab. Each three-hour seminar is $199 for PARA, CEA, CEDIA members (Discount Code: PARA) and $249 for nonmembers. For additional information, contact Jeannette Howe at 949-369-7211.

The seminar topics are:

Develop a Plan to Double Your Profits in Two Years or Less(Robert Macfarlane) Saturday, Jan. 11, The Alexis Park Hotel, 2 p.m.-5 p.m.

This seminar will concentrate on preparing the elements of a business plan to drive higher profits. The elements include: formulating specific goals for top- and bottom-line growth; evaluating where your company is and creating well defined strategies to reach goals; and writing detailed action plans to engage everyone in the effort over the next 12 months.

Create an Operations Manual for Your Custom Installation Business(Robert Macfarlane) Saturday, Jan. 11, The Alexis Park Hotel, 9:30am-12:30pm

Specialty electronics retailers must create a process to manage custom-installation effectively. A critical element is an operations manual that everyone can use so they know how to carry out every aspect of their jobs.

Managing Inventory 101(Robert Macfarlane) Friday, Jan. 10, The Alexis Park Hotel, 9:30am-12:30pm

Inventory is the single largest expense in a business, and smart management can yield the greatest profit. This seminar will focus on defining an effective product strategy, evaluating purchasing/inventory management organization, evaluating systems for inventory tracking, setting sales and inventory turn goals, and deciding what to keep and what to sell off.

Five Steps to a More Effective Organization(Robert Macfarlane) Friday, Jan. 10, The Alexis Park Hotel, 2 p.m.-5 p.m.

This seminar will focus on building the best possible organization by defining the best current and future structures to make the company run smoothly and profitably; defining present and future job descriptions, and identifying and writing basic policies.

Shifting Gears — From Entrepreneur to Business Leader(Werner Berger) Saturday, Jan. 11, The Alexis Park Hotel, 2 p.m.- 5 p.m.

Dealers who started their business by the seat of their pants are now encountering some growing pains and must now become true business leaders who work on their business, not in their business.

Building Exceptional Teams(Werner Berger) Saturday, Jan. 11, The Alexis Park Hotel, 9:30am-12:30pm

This seminar will deal with the eight key characteristics of high performing teams and how to develop them in your workplace.

Consultative Selling — The Key to Luxury Sales and Higher Margins(Werner Berger) Friday, Jan. 10, The Alexis Park Hotel, 9:30am-12:30pm

Companies can consistently sell expensive lifestyle systems at high margins when they create lasting relationships with customers.

Keep Your Employees Fully Engaged on the Job(Werner Berger) Friday, Jan. 10, The Alexis Park Hotel, 2 p.m.-5 p.m.

Here's how dealers can build a collaborative growth culture where employees take responsibility for their actions and the results they create; create a shared vision; and establish mutual influence relationships, including supportive confrontation.