New York — The Anti-Defamation League’s National Consumer Technology Industry divisio
New York — Barnes & Noble today announced the appointment of two new executives.
The bookseller named Mahesh Veerina COO, effective Oct. 7, and Doug Carlson as digital content and marketing executive VP, effective immediately. Both will report to Michael Huseby, president of Barnes & Noble and CEO of Nook Media.
The company said Veerina will oversee all Nook Media operations, including software and hardware engineering, IT, digital services, device operations and R&D. Previously, Veerina founded several tech companies that were sold to Nokia and Motorola.
Carlson will oversee B&N’s digital content, Nook Press, Nook marketing and Nook creative services. Carlson came from Zinio, a digital magazine newsstand. He has worked with B&N in the past, helping the company launch Nook newsstand and other digital properties.
This TWICE webinar, hosted by senior editor Alan Wolf, will take a look at what may be the hottest CE products at retail that will be sold during the all-important fourth quarter. Top technologies, market strategies and industry trends will be discussed with industry analysts and executives.