B8ta
Retail
Rethinking Experience Retail
Brick-and-mortar has gotten creative to get consumers in the door
Retail
Macy’s Taps b8ta For In-Store Pop-Up Shops
And while it was at it, Macy's also took a minority stake in the business.
Keeping Current
b8ta Adding Smart-Home Install Services
The new-concept retail chain is testing smart-device set-up.
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