Audio equipment manufacturer Rotel has announced that it has established a new entity, Clear Wave Ventures LLC, to handle distribution of its products. Beginning March 1st, the company will directly distribute Rotel and Michi products to U.S. dealers through Clear Wave Ventures. Rotel says that this shift in strategy will ensure efficient operations and strengthen relationships with its dealer network.
Headquartered in Houston, Texas, Clear Wave Ventures will distribute directly from their own warehouse ensuring timely and reliable deliveries. The new facility will also serve as a hub for Rotel and Michi inventory and sales, technical support and service, and spare parts holdings.
“This new business model allows us to foster closer collaboration with our network of premium dealers. The central Houston operations hub will further streamline operations as we continue elevating the Rotel and Michi brands in the U.S. market,” said Peter Kao, Managing Director of Rotel. “We’re excited about the opportunities this change brings and are fully committed to the success of our valued partners.”
James Krodel will lead U.S. sales operations, supported by a dedicated team of professionals and Rotel’s global headquarters. Dealers can rely on personalized assistance, comprehensive support, and enhanced resources. For inquiries on becoming a Rotel and Michi dealer, James Krodel can be reached at j[email protected] or (201) 970-5778.
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