HERSHEY, PA. —
D&H Distributing gave retailers an early look at five different models of the new Ultrabook laptop format and had them rank them.
At the D&H Mid-Atlantic Fall 2011 Technology Show, held here earlier this month, D&H set up an Ultrabook Demo Zone where dealers, retailers and etailers could test out each of the models on display. Attendees were then asked to rank the units according to which was most stylish, most innovative, most versatile and most user-friendly.
“Our ability to provide a side-by-side sampling of units this early in the emergence of the category is a pretty exciting proposition,” said Mary Campbell, marketing VP at D&H. “We love being able to deliver these unique opportunities to our customers, along with handson knowledge of hundreds of other new products. It’s a thank you for their loyalty and their business. Yet this kind of nascent product knowledge helps them grow, which is beneficial for all of us.”
The distributor said the results were based on attendee responses at the event, and not by D&H Distributing itself.
The models tested were the Lenovo IdeaPad U300s (available), the Asus Zenbook UX21E (available), Acer’s Aspire S3 (available) and the Toshiba Z835 (not yet available).
One of the notebooks, the Aspire S3, is also a 2012 CES Innovation Awards honoree.
The results of the D&H dealer ratings follow:
3. Lenovo, Toshiba tied
2. Asus (by one vote)